McDonald’s® Restaurants Of Hawaii Introduces Flavorful Line Of Quarter Pounder® Burgers

Thursday, June 6th, 2013

HONOLULU – Starting this month, McDonald’s Restaurants of Hawaii invites burger lovers to experience a brand new line for the iconic Quarter Pounder. Made with 100 percent beef, the burgers feature a variety of new toppings such as habanero ranch sauce, bacon, and colorful veggies, all on a bakery-style bun.

“The introduction of the new Quarter Pounder Burger line is part of McDonald’s broader efforts to evolve our menu with more great-tasting food choices,” said Melanie Okazaki, regional marketing manager of McDonald’s Restaurants of Hawaii. “The Quarter Pounder Burgers offer our customers unique ingredients and flavors, paired with the same great-tasting burger we are known for.”

The new Quarter Pounder Burger line includes three varieties to choose from – the Bacon Habanero Ranch, Deluxe, and Bacon & Cheese, ranging from 540 to 610 calories. The burgers debut McDonald’s new thick-cut Applewood smoked bacon, now available on all existing menu items featuring bacon.

From June 18 to 20, customers who try a new Quarter Pounder Burger will receive a “Buy One, Give One Free” deal, where any purchase of a Quarter Pounder Burger includes a second burger free to give to a friend. Customers are encouraged to share their favorite new Quarter Pounder Burger experiences via social media by using the hashtag #myQPflavor and following @McDonaldsHawaii.

About McDonald’s New Quarter Pounder Burgers

Customers can choose from three new varieties:

Bacon Habanero Ranch: Quarter Pounder Burger with white cheddar (pasteurized process), new thick-cut Applewood smoked bacon, lettuce, tomato, and a spicy habanero ranch sauce

Deluxe: Quarter Pounder Burger with American cheese, tomato, lettuce, crinkle-cut pickle slices, red onion, mayonnaise, and mustard

Bacon & Cheese: Quarter Pounder Burger with new thick-cut Applewood smoked bacon, American cheese, crinkle-cut pickle slices, red onion, ketchup, and mustard

McDonald’s customers will still be able to order the classic Quarter Pounder with Cheese, made with a quarter pound* of 100 percent pure beef simply seasoned with a pinch of salt and pepper, two slices of melty cheese, ketchup, mustard, slivered onions and tangy pickles all on a sesame seed bun.

For more information about the new Quarter Pounder Burgers and McDonald’s full line of menu choices, including nutrition information, visit www.McDonalds.com.

*weight before cooking 4 oz.

About McDonald’s Restaurants of Hawaii

McDonald’s Restaurants of Hawaii has 85 restaurants and more than 5,200 employees in Hawaii, Guam and Saipan. In Hawaii alone, the company has 75 restaurants and more than 4,600 employees. McDonald’s total economic impact on the state yearly, directly and indirectly, is about $370 million in spending and nearly 12,000 jobs in the community. McDonald’s prides itself on offering career opportunities to employees, with most managers staying with the company for more than 18 years. Follow McDonald’s Restaurants of Hawaii on Twitter at @McDonaldsHawaii.

About McDonald’s

McDonald’s USA, LLC, serves a variety of menu options, including wholesome choices, made from quality ingredients to more than 26 million customers every day. Nearly 89 percent of McDonald’s 14,000 U.S. restaurants are independently owned and operated by businessmen and women. Customers can now log online for free at approximately 11,500 participating Wi-Fi enabled McDonald’s U.S. restaurants. For more information, visit www.mcdonalds.com, or follow us on Twitter (@McDonalds) and Facebook (Facebook.com/McDonalds) for updates on our business, promotions and products.

###